Monday, May 3, 2010

Streetcouture82.....thinks Parra Rocks!









Parra was the best kept secret of Amsterdams underground art scene, but since collaborating with the big boys (nike,zoo york,stones throw, ben and jerry, etc) his anonimity, well......has become, not so anonymous, actually dude man is quite huge in underground street trends, all his collaboration are very very sort after fashion commodities and collectors items.

Growing up with a father who was a sculptor and painter, parra grew in an enviroment with a spectrum full of colours and then sum, apart from hip-hop and skating in the early 90's as credits for his inspiration, i'm sure his early childhood also played a significant role. A lot of Parra works could be mistaken for posters of the 60's and 70's with a little toungue and cheek quirky humour.

Every year Parra takes on a few commercial jobs, he reserves most of his arts in the form of posters, flyers and logos for friends, family and fans alike to use as thier like, which makes him a firm favourite amongst purist. He also spends time on his own clothing label Parra's Rockwell with stockist in london,Tokyo,berlin and New York.

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